Modern healthcare providers already face plenty of logistic hurdles running a practice, but this year introduced entirely new technical concerns to administering care and collecting on services rendered. Fortunately, more companies today are rapidly introducing new digital tools to help streamline accounting processes and minimize the time spent trying to close books – particularly at the end of the year. So why haven’t more providers moved to upgrade their processes with new tech? Here are some common sticking points:
It is common among older organizations to put off incorporating online tools simply due to underlying concerns that the implementation process might be too arduous or time-consuming. The good news is that advances in emerging tech have made onboarding platforms easier than ever, and the benefits outweigh any potential learning curves. Many new systems are centered around the automation of basic administrative functions like billing and payment, saving time practices would otherwise spend chasing payments.
Online security and data privacy are a major concern for many healthcare providers today– especially when it comes to managing payments and sensitive financial information. Valid as those concerns may be, there is new software and technology designed specifically for the healthcare industry with these specific security protocols in mind. This makes the question of adopting these technologies more about awareness and confidence. Practitioners may simply lack confidence in their own knowledge of how to properly use online banking and accounting software or not be aware of the new technology. Future healthcare practices will not only meet high standards of data privacy, but will also utilize secure and convenient forms of online payment that can more easily be tracked, offering greater peace of mind for all involved parties.
Another physiological obstacle for providers is that some find the lack of direct interaction with patients during tele-health appointments and scheduling too impersonal. However, today’s increased safety demands and the benefits of contactless scheduling and appointments are steadily changing that perception. Widespread adoption of tele-medicine and virtual health and rehab appointments shows that there is growing consumer appetite for these technological advances. Providers also benefit from moving to automated billing and collection processes in order to allow more time to focus on care.
Embracing the New Digital Reality
Today’s patients expect cutting-edge technologies to play an increased role in healthcare, but it seems some healthcare providers just aren’t as excited by the prospect of more change. This goes a long way to give more digitized practices a competitive edge in the modern healthcare marketplace; whereas those that ignore growing demand for the improved efficiencies and convenience of digital tools run the risk of losing patients to clinical providers more willing to adapt.
As better digital tools become available, patient satisfaction will ultimately remain the biggest influence determining providers’ willingness to utilize them. But the sooner organizations overcome any internal obstacles to utilizing new resources, the better off they will be in the long term.